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Conducting E-Transactions from Wireless Devices

IWAPI Selects MShift as the Power Behind its Wireless Service


SAN JOSE, Calif., Nov. 13, 2000 -- MShift, Inc., a leading provider of wireless development tools for the corporate environment, today announced an alliance with IWAPI, Inc., an application service provider focused on offering wireless solutions that allow its clients to deliver information to their customers through any Internet-enabled device.

IWAPI, and its sister corporations in the UK and Netherlands Antilles (NV), will be using MShift's MobileShift™ Toolkit technology to create mobile applications and solutions in various vertical markets, including financial services, banking, insurance, e-learning and entertainment, gaming (via the UK and NV entities), and other Internet transaction oriented businesses, as well as wireless extensions.

"IWAPI is one of the most forward-thinking wireless ASPs in this segment," said Scott Moeller, CEO of MShift. "They've recognized the strength of the MShift development platform and how our technology leverages their success. Now with this technology IWAPI can enable businesses to securely execute transactions and deliver content anywhere, any time, to any type of Internet- enabled mobile device." IWAPI provides a Wireless Access Protocol (WAP) overlay for any transaction-based Internet site-which allows the site provider's customers to conduct business from a cellular phone, Palm device, or other PDA.

"We strongly felt that MShift offered us the best solution," noted Kevin Groeneweg of IWAPI. "There is a great deal of synergy between MShift and IWAPI, and the MobileShift™ Toolkit presented us with an ideal solution for serving our clients who need wireless content delivery services. Additionally, the Toolkit gives us a rich development environment, along with the ability to create a powerful, full-featured application in a very short period of time."

MShift is the first to provide a complete wireless solution, enabling companies to quickly develop wireless applications for any wireless device utilizing almost any wireless protocol. MShift allows companies to translate Web data, as well as extract data from diverse legacy systems, from any standard protocol and in almost any language, for use on any type of wireless device, from phones to pagers to PDAs, anywhere in the world -- with no programming required.


About MShift

MShift, Inc., based in San Jose, California, offers the first complete application development platform that allows companies to quickly and easily create their own wireless applications for either a server or a hosted (ASP) environment. MShift's goal is to emerge as the leader in wireless development tools for the corporate environment, by providing a complete foundation, not merely a few discrete applications.

Contact:
Jaqueline Snell
MShift, Inc.
(408) 757-8469
jsnell@mshift.com

About IWAPI
IWAPI, with offices in Newport Beach, CA and Denver, CO, as well as sister companies in the UK and the Neth. Antilles, enables companies to extend internet, data and transactional capabilities to wireless devices, such as cell phones, PDAs and other devices. IWAPI offers turn-key wireless solutions enabling its customers and their wireless consumers to execute transactions and receive data almost anywhere, any time. For more information, domestic customers can contact IWAPI at 800-270-2789 or visit
www.iwapi.net

 

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